"Our great Western civilization, which has created the marvels we now enjoy, has only succeeded in producing them at the cost of corresponding ills. The order and harmony of the Western world, its most famous achievement, and a laboratory in which structures of a complexity as yet unknown are being fashioned, demand the elimination of a prodigious mass of noxious by-products which now contaminate the globe. The first thing we see as we travel round the world is our own filth, thrown into the face of mankind" - Claude Levi-Strauss, Tristes Tropiques (1955)