Design You Trust - Design Blog and Community (designyoutrust) rakstīja, @ 2013-06-10 15:43:00 |
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If there’s one thing that’s clear about today’s customer it’s that they enjoy actively engaging with and even helping to create the marketing they consume, not passively lapping it up. That’s why so many brands are turning to games, competitions, tools, and resource centers for marketing that doesn’t feel like marketing, relying on a consumer’s desire to be an intimate part of the experience.
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