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Lowe stars in ‘Neighbor’, Free People’s new romantically quirky campaign celebrating the brand’s growing intimates line.

Free People’s line of must- have intimates, Intimately Free People, has been growing faster than ever over the past year, and to celebrate, the brand is launching an all new campaign with iconic it girl, Daisy Lowe! The UK born model is the muse behind the campaign, as she’s exactly the girl Free People keeps in mind for the line: one part adventurous, one part romantic, and all parts confident.

In addition to a lookbook with Lowe, Free People will release a fun and romantic short film titled, Neighbor, as part of the campaign. In Neighbor, Lowe plays the sexy girl next door, trying to reel in the cute boy, played by Jacques Naude, who lives in building across the way. The cheeky love story features the UK model/actress putting in a good deal of effort to appear effortlessly beautiful. Lowe aims to get the mysterious neighbor’s attention through their city window, with a few funny mishaps along the way. The short is a quirky take on the best way to find love… by simply being yourself.