Kaut kas tajā ir ļoti atpazīstams
"Berlusconi is a genius in communication," says Eco. "Otherwise he would never have become so rich. From the beginning he identified his target – middle-aged people who watch television. Young people do not watch television; they are on the internet. The people who support Berlusconi are 50- and 60-year-old ladies and retired people, who, in a country with an ageing population, make a powerful electoral force. So even some of his famous blunders may be blunders for me and you, but probably for the provincial 60-year-old lady or gentlemen they are not. His appeal was 'pay less taxes'. When the premier says you are right not to pay taxes, you are pleased."
"Berlusconi is a genius in communication," says Eco. "Otherwise he would never have become so rich. From the beginning he identified his target – middle-aged people who watch television. Young people do not watch television; they are on the internet. The people who support Berlusconi are 50- and 60-year-old ladies and retired people, who, in a country with an ageing population, make a powerful electoral force. So even some of his famous blunders may be blunders for me and you, but probably for the provincial 60-year-old lady or gentlemen they are not. His appeal was 'pay less taxes'. When the premier says you are right not to pay taxes, you are pleased."
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