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Creative/design director

A creative director or design director is the creative head of a design firm, advertising agency or an in-house corporate design department. Key responsibilities can include the development of graphic design, advertising, communications and industrial design publications.

Art director

An art director establishes the conceptual and stylistic direction for design staff and orchestrates their work, as well as the work of production artists, photographers, illustrators, prepress technicians, printers and anyone else who is involved in the development of a project. An art director generally selects vendors and, if there isn't a creative director on staff, has final creative authority.

Senior designer

A senior designer is responsible for the conceptualization and design of solutions from concept to completion. In some firms, a senior designer directs the work of one or more junior designers, who generate comps and create layouts and final art. In some cases, senior designers do not manage staff but are designated "senior" because of their authority in design decision making.

Designer

A designer is responsible for the conceptualization and design of graphic applications such as collateral material, environmental graphics, books and magazines, corporate identity, film titling and multimedia interfaces, from concept to completion.

Entry-level designer

An entry-level designer is one to two years out of school and requires mentoring in all aspects of design conception and implementation.

Print production artist

A print production artist has a working understanding of layout, type and color, and is able to take instructions from a designer and create a complete layout, working profciently in Quark, Photoshop and Illustrator. Responsibilities also include producing final files that image properly to film.

Copywriter

A copywriter is able to write, edit and proof promotional or publicity copy for print or electronic publications. At higher levels, copywriters are often responsible for the strategic and conceptual development of messages and stories.

Web designer

A web designer determines and develops the look and feel for sites, and is responsible for site navigation design and visual execution.

Web developer / front-end / interface system

A front-end developer uses HTML, JavaScript, ASP, ColdFusion and other tools to develop static and dynamic web pages.

Web programmer / developer / back-end systems

A back-end programmer works with web server systems and web databases, develops web queries to databases and programs web applications.

Web media production designer

A web production designer develops and optimizes graphics, audio and video media for web delivery.

Web producer / senior producer / executive producer

A web producer organizes web development teams and ensures adherence to the budget, schedule and design of website development.

Content developer

A content developer is also known as a web writer or editor. He or she is responsible for the production and repurposing of text, graphics and audio content on sites.

Web system administrator

The web administrator is responsible for the configuration, maintenance and upgrading of web servers and software, and developing site reports for use by management.